You are
one great book author!
You know
how to write amazing and effective ebooks/books
that you want to rock. Of course knowing what
it takes for a book to sell in the publishing industry have something to
do with content and cover design.
Yes, a
great story and a catchy Book Cover to stand out with many aspiring buy me
titles out there!
So how
far will you go as a book author to pimp that book cover? Most Book Cover
Designer only hopes you consider one vital aspect to succeed in the Publishing
industry.
And that
is – TRUST.
Trust
people within the industry who are expert in certain fields.
Book
authors who cannot trust others is what Book
Cover Designers' hate the most.
Why?
They
make progress slow and unproductive.
You are
an author not a book cover designer. You finished a great book, now let them
design the cover.
What
Goes Behind A Book Designer’s Territory
One of
the biggest drawbacks in a book designer’s daily life is an impossible book
author who throws tantrums and demands the impossible for their book cover.
Surprised?
Here's a
sneak of how a book cover designer’s life start and end daily.
ü We deal with forced objectives on
book covers.
ü We deal with non-stop revision and
changes on layout based on book authors’ ever changing demands and requests.
ü We deal with “I thought you are fast
and good...” statement once the final cover is done, that is of course - after
an over-extended timeline due to book author's heavily ladden “ideas”.
You see
why most publisher never lets the book author work with their cover designer?
Now You
know. Book authors have great ideas of design, but most, just don’t – no one
will admit to that flaw though. They are just not aware.
If you
are wondering what requests and demands most
cover designer hates and spoils a good title, read along.
For a
more subtle approach, we will label it as your Do's
and Dont's for a book cover design.
You have specific photos You
TOOK that You WANT on the cover.
This is
so common of a request. But you can't.
Why?
û You are not a photographer (unless
you are!)
û You don’t understand the CC's or the
Copyright Commons (unless you do!)
û You probably don’t have an amazing
SLR camera (again, unless you do!)
You WANT a specific photo
that is ALREADY ACCESSIBLE ONLINE on the cover.
Another
common request. Unless it is yours, meaning you OWN it – then the cover
designer just MIGHT consider.
Why?
û Published and Downloadable photos in
the internet is not original. Your book cover wants to be the ONLY one with
that branding, and it means exclusivity of design.
û Infringement and Copyright concern
is not going help launch your book.
You WANT certain FONTS you think
will look good with the graphics of the cover. Yes there are a lot of fonts online
that you can choose from, but believe it or not – a good book cover designer
can come up with a more unique better looking font for you.
Why?
û Fonts are universal. Everyone use
them and they are over-used at some point.
û They can make or break a good front graphic.
û It has something to do with colors,
boldness, and opacity when the overall layout is concerned.
You WANT a photo of a certain
PERSONALITY or ICON. This
just won't do. Do not put Brad Pitt's stolen shot on a romantic novel cover!
Why?
û First, it is stolen.
û Unless you as a book author was
hired to write his Biography, you cannot take, copy, duplicate and publish his
photos for commercial use.
You WANT to leave EVERYTHING to the
cover designer's RELIABLE HANDS. This
is the opposite of being demanding, which won't work too.
Forcing
a clueless cover designer to work on your book nor presenting her with dozen
amazing ideas, with neither a wrap up or a book description will work.
Why?
û They don't have time to read your
novel.
û They only need to know what the book
is about, is it erotica, is it a teen romantic novel, or a kid's book.
û They do not know what you want to
convey to buyers. Your cover tells a story without trying too hard.
û You have a totally different
personality, unknowingly, it is evident in everything that you do.
û Too many ideas create clutter and
over-extended deadline.
You WANT MODELS and certain poses
with different angles. Of
course you can, as long as you can pay for a photographer and a model.
Why?
ü Photoshop can only do so much.
ü Not everything can be fake on CGI
and 3D.
ü When the designer says it will look
crippled – do not push it.
You THINK the finished design is
perfect, BUT you WANT to make sure it is. You need to get a survey first. It is normal to ask
for opinion, but not to the extent of not finalizing due to being undecided.
Why?
ü You don't need to please everyone. A
writer writes without restrictions. That is one power you have as a book
author.
ü You want to launch the book on time.
You LOVE the design so much and you
will print out Promotion materials USING the book cover. That is really appreciated – that
you love the cover design, however every designer have terms for the produce.
Why?
û The design copyright may not be
exclusively yours.
û You may be on an expanded license
only.
û You have not made initial
discussions of the terms of your designer's services.
You
WANT it DONE IN 3 DAYS, or a week max.
If this is want you want to happen, you should look for a cover designer who do
not have clients at all.
Why?
ü It is simply impossible.
ü There are waiting lists, having your
cover designed at an early time prior to your expected book launch is WISE.
ü It takes trial and error, revisions
or edits.
ü There are certain process like
initial design draft, final design draft, design for approval, design test and
layout and then the final design for print.
On
a Brighter Side...
You see,
these are just the common stuff book cover designer deal with everyday.
Overall, these requests and demands are instantaneous to a book author’s lack
of trust. It helps if both collaborates with realistic expectations and respect
in each others’ expertise.
Sometimes,
when a book author is too involved, the whole process becomes more toxic and
unsuccessful. For a starting book writer, find a cover designer who is twice as
experienced. If you are already a renowned book author, surely you already have
a goto book cover designer whom you started with for years.
It is a
long term relationship. Find a book cover
designer that you can work with in many years to come.
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